Unlock the Power of Direct Bookings with Internet Affected.
Maximize the revenue potential of your large luxury hotel by seamlessly channelling online guests away from the OTA platforms. Our omnichannel digital marketing service leaves no room for uncertainty - we track every marketing campaign through to a booking, which can then be verified using the hotel property management system.
Full Digital Marketing Suite Included: Enjoy a comprehensive suite of digital marketing services tailored to the hotel's unique needs. No hidden fees or upsells; everything needed is included in one package.
10% Commission, Pay Only on Success: Our interests are aligned with the hotel. We charge a flat 10% commission fee on bookings which are only paid on guest check out. No upfront costs and no escalating marketing budgets.
Transparent and Verifiable Results: Say goodbye to guesswork. Our system tracks every marketing activity through to a booking in real-time. Rest easy knowing that bookings will be arriving at a fraction of the cost of your OTA channels.
Client Testimonials
Royal Lancaster London
5 Star Hotel, Hyde Park, London.
“Over the last 14 years, their in-depth understanding and knowledge of digital marketing combined with luxury hospitality experience has consistently created opportunities to drive online traffic and direct bookings; making our independent 5-star hotel stand out in an increasingly competitive marketplace.”
— Sally Beck, General Manager.
The Landmark Bangkok
5 Star Hotel, Bangkok, Thailand.
“We have been working closely with Internet Affected coming up to four years. Prior to Internet Affected, our experience with SEO, PPC and other marketing services was with much larger companies. On the recommendation of colleagues that were very happy with Internet Affected services we made the switchover in late 2019 and have benefited ever since. Not only has our marketing services and results improved, but the engagement and learning for our team has been excellent. They take a genuine interest in growing your business and knowledge of the digital world. Internet Affected is always up to date with the ongoing changes made by Internet Tech companies to ensure you adjust your strategies to drive ongoing performance. We have built a strong partnership with Internet Affected and are confident that the performance will remain robust in the future.”
— Francis Zimmerman, General Manager.
Lancaster Bangkok
5 Star Hotel, Bangkok, Thailand.
“In the COVID-19 crisis, our main revenue stream became quarantine stays. Internet Affected facilitated our strategy change with web landing pages and targeted PPC campaigns, enabling us to run a profitable business at the toughest trading period of my career. As an independent hotel, we really need the support of business partners such as Internet Affected. Partners who are genuinely passionate about making your business a success.”
— Martin Hurley, General Manager.
Hotel Can Talaias
Boutique Hotel, Cala Boix , Ibiza.
“We are a small luxury boutique property in Ibiza and were in search of the way attract the right types of guest to our hotel on Google search. Internet Affected researched the keywords people would be most likely to use and optimised our website to attract those visitors. They also put in place some statistical measurement tools that has given us a better understanding of which online channels were delivering the most business. It was also very easy as the whole service was delivered via virtual meetings and they liaised directly with our web-design team through to delivery . Since using their services we’ve seen a marked increase in the requests and we can only highly recommend them.”
— Cushan and Laetitia, Owners.
Hotels using our services compete and then beat OTAs, taking ownership back of their online revenue channels - no more need to concede more commission to OTAs in return for more visibility on their platform. Your hotel can own itself.
An easy, straightforward setup process
You create a promo code
Your Revenue Manager creates a booking engine promo-code for your Direct Book offer.
We use this in campaigns
We capture booking ID and other KPIs at time of purchase for each campaign.
Hotel verifies bokings
On guest checkout date at month-end, hotel receives our commission report for verification using the in-house PMS.
It’s not only rooms, we sell more of everything!
More ADR - we help you sell more of your higher room categories.
More inquiries - by optimizing your meetings, weddings and events functions.
More market exposure - using our multi-language search and social marketing strategies.
More dining bookings - with digital F&B strategies that get your dining experiences booked.
More loyalty members - using Facebook, Instagram and LinkedIn more creatively.
A decade of digital marketing experience, increasing your hotel revenues.
Numbers are important
In 2022 we generated €9.6M in direct booking revenue for our clients. These bookings arrived with an average 7%-10% acquisition cost. Compare that with the 15-20% your hotel would normally be paying through an OTA channel.
More revenue, less OTA dependency
“In these difficult economic times, hotels are fighting even harder for the same customers. Budgets are naturally smaller, with guests expecting the same high service. Your hotel still needs to stand out and that's where Internet Affected comes in.
My team will drive traffic to your site, grow sales across your domestic and international markets securing you more bookings and leads.
We have experience launching hotels opening their doors for the first time, through to iconic properties with 30+ years of hospitality, often being undersold by digital service providers ill equipped for the challenges of the multi-channel online travel marketplace.
Our technical know-how, combined with a proven marketing and sales capability, developed over 14+ years, will secure your hotel more bookings, while lowering its dependency on OTAs.
Connect with us so we can help your hotel capture more online business, with our unique packaged solution.”
Glyn Spencer Hopkins.
CEO, Internet Affected.
Give your hotel a digital revenue strategy that works!
Request our profile deck
No lengthy presentations, just a clear 8-slide deck that frames our unique value and explains how we work.
Schedule a call
Pick from one of the available time slots to receive a call to start discussing your hotel’s future growth online.
Reach out by email
If you have a clear idea of where your hotel needs help, use the form below to get in touch.