Stop relying on outdated technology to drive your Direct Booking strategy

Maximize the revenue potential of your Independent hotel by seamlessly channelling online guests away from the OTA platforms. Our digital revenue services leave no room for uncertainty - we track every campaign through to a booking, which can then be verified using your hotel property management system.

Full Digital Revenue Suite Included: Enjoy a comprehensive suite of digital revenue services tailored to the hotel's unique needs. No hidden fees or upsells; everything needed is included in one package. 

Pay Only on Success: Our interests are aligned with the hotel. Our commission fees are only eligible on the check out of your guest. No upfront costs and no escalating marketing budgets. 

Transparent and Verifiable Results: Say goodbye to guesswork. Our system tracks every marketing activity through to a booking in real-time. Rest easy knowing that bookings will be arriving at a fraction of the cost of your OTA channels.

Hotel’s managed individually, not within a portfolio of 10,000: We manage your hotel, the same way you manage your guest: with total care. Every hotel is like every guest: different. Stop treating your online revenue strategy in a way that would put you out of business if you offered it in the same way to your guests.

Change direction and Increase ADR and revenues.

Royal Lancaster London
5 Star Hotel, Hyde Park, London.

“Over the last 14 years, their in-depth understanding and knowledge of digital marketing combined with luxury hospitality experience has consistently created opportunities to drive online traffic and direct bookings; making our independent 5-star hotel stand out in an increasingly competitive marketplace.”

— Sally Beck, General Manager.

Villa Cora
5 Star Hotel, Florence, Italy

“From the outset, they have demonstrated a clear understanding of our goals and have worked with dedication and proffesionalism to enhance both the performance of our website and our direct bookings. Their strategic approach and technical expertise have already made a noticeable impact, and we have seen measurable improvements in both user experience and conversion rates.”

— Francesca Nuvolone, Director of Revenue.

The Landmark Bangkok
5 Star Hotel, Bangkok, Thailand.

“We have been working closely with Internet Affected coming up to four years. Prior to Internet Affected, our experience with SEO, PPC and other marketing services was with much larger companies. On the recommendation of colleagues that were very happy with Internet Affected services we made the switchover in late 2019 and have benefited ever since. Not only has our marketing services and results improved, but the engagement and learning for our team has been excellent. They take a genuine interest in growing your business and knowledge of the digital world. Internet Affected is always up to date with the ongoing changes made by Internet Tech companies to ensure you adjust your strategies to drive ongoing performance. We have built a strong partnership with Internet Affected and are confident that the performance will remain robust in the future.”

— Francis Zimmerman, General Manager.

Oasyhotel
5 Star eco-hotel, Tuscany, Italy.

“Their experience working with luxury properties means that they understood immediately our brand values and how important this is within our luxury hospitality segment. Their all-inclusive technical assistance means we can focus on our own in-house marketing activities, knowing that any technical questions that come up are being taken care of by their team.”

— Antonella Bua, Director of Sales.

Lancaster Bangkok
5 Star Hotel, Bangkok, Thailand.

“In the COVID-19 crisis, our main revenue stream became quarantine stays. Internet Affected facilitated our strategy change with web landing pages and targeted PPC campaigns, enabling us to run a profitable business at the toughest trading period of my career. As an independent hotel, we really need the support of business partners such as Internet Affected. Partners who are genuinely passionate about making your business a success.”

— Martin Hurley, General Manager.

Hotel Can Talaias
Boutique Hotel, Cala Boix , Ibiza.

“We are a small luxury boutique property in Ibiza and were in search of the way attract the right types of guest to our hotel on Google search. Internet Affected researched the keywords people would be most likely to use and optimised our website to attract those visitors. They also put in place some statistical measurement tools that has given us a better understanding of which online channels were delivering the most business. It was also very easy as the whole service was delivered via virtual meetings and they liaised directly with our web-design team through to delivery . Since using their services we’ve seen a marked increase in the requests and we can only highly recommend them.”

— Cushan and Laetitia, Owners.

Hotels using our services compete and then beat OTAs, taking ownership back of their online revenue channels - no more need to concede more commission to OTAs in return for more visibility on their platform. Your hotel can own itself.

An easy, straightforward setup process

We fix a call

We discuss your key revenue markets and peak demand periods and your grant us access to your hotel’s Google & Microsoft Advertising accounts.

We setup our tracking

We’re already configured out the box to work with Amadeus, D-Edge, Mews and Synxis Booking Engines and the Leading Luxury partners such as LHW, Preferred & SLA.

More bookings within a month

See booking volumes increase inside a month, tracked through to a reservation ID your reservations team can verify online against your hotel’s PMS.

It’s not only rooms, we sell more of everything!

  • More ADR - we help you sell more of your higher room categories.

  • More inquiries - by optimizing your meetings, weddings and events functions.

  • More market exposure - using our multi-language search and social marketing strategies.

  • More dining bookings - with digital F&B strategies that get your dining experiences booked.

  • More loyalty members - using Facebook, Instagram and LinkedIn more creatively.

    16+ years of expertise - increasing hotel revenues direct.

Numbers are important

In 2024 we delivered €4.3M in direct booking revenue for our clients. These bookings arrived with an acquisition cost that OTAs can only dream of. Bookings received earlier gave the hotel sales teams more time to upsell, and the guest an even better hospitality experience!

More revenue, less OTA dependency

“In these difficult economic times, hotels are fighting even harder for the same customers. Budgets are naturally smaller, with guests expecting the same high service. Your hotel still needs to stand out and that's where Internet Affected comes in.

My team will drive traffic to your site, grow sales across your domestic and international markets securing you more bookings and leads.

We have experience launching hotels opening their doors for the first time, through to iconic properties with 30+ years of hospitality, often being undersold by digital service providers ill equipped for the challenges of the multi-channel online travel marketplace.

Our technical know-how, combined with a proven marketing and sales capability, developed over 16+ years, will secure your hotel more bookings, while lowering its dependency on OTAs.

Connect with us so we can help your hotel capture more online business, with our unique packaged solution.”

Glyn Spencer Hopkins.
CEO, Internet Affected.

Just Published

Why Booking direct shouldn’t require a leap of faith over shark infested waters…

Give your hotel a digital revenue strategy that works!

Request our profile deck

No lengthy presentations, just a clear 8-slide deck that frames our unique value and explains how we work.

Schedule a call

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